For international markets, particularly in Australia, a compelling video reel of your speaking engagements is crucial for planning purposes. Many are specifically requesting options with accompanying video footage. Here are some key elements to incorporate into your video:
- Talk Highlights: Showcase excerpts from your presentations, emphasising key points or messages.
- Testimonials: We recommend weaving testimonials throughout the reel, ideally from internationally recognised clients where possible. The most compelling testimonials are captured live, immediately after your presentation. This is when the energy is still high - you can see and feel the impact of the talk, the response from the room, and the genuine enthusiasm from attendees. That authenticity is what resonates most with clients reviewing your reel
- Varied Shots: Use a variety of shots to maintain visual interest, including graphics, charts, images, and shots of interaction with the audience.
- Audience Engagement: Capture audience reactions, such as laughter, participation in activities, or enthusiastic engagement. A standing ovation is the pinnacle, but any demonstration of audience involvement adds impact.
- Energetic Music: Choose dynamic music that enhances the energy and pace of the video.
- Duration: Aim for a duration of 2-3 minutes to cover key points without losing the audience's interest. Additionally, consider having a longer version available for those who require more detail.
- Quality Editing: Ensure the video is professionally edited to maintain quality and coherence throughout.
Some great examples, James Laughlin, Lucy Hone, Brett Connellan