Kindness is strength. Kindness is clarity. Kindness is bold.
Cassie Roma is a vibrant force in the world of leadership, media, marketing, innovation, creativity & business. She’s a storyteller, keynote speaker, and advertising executive who blends her passions for data, design, and empowering communities to drive equity for women and girls.
With a background in digital innovation & creative strategy, Cassie has carved out a niche as an innovative and visionary force for good.
Throughout her varied career - from Air New Zealand to ANZ Bank to Mercury Energy to launching her own brands - Cass has proven that creativity, kindness, and leading with heart are key elements to high-performing teams and successful innovation.
Relentlessly curious, Cassie travels the globe to gather & share inspirational stories that amplify brands, voices and teams. She speaks on stages large and small, coaches C-Suite executives, and consults to some of the most influential brands in the world.
Her projects and passions (ranging from executive leadership to entrepreneurship to producing ad directing documentary films to hosting podcasts and starring in primetime TV shows) captivate audiences and spark meaningful conversations that create space for change.
When she's not speaking or creating alongside brilliant colleagues, you can find Cassie supporting causes for women, girls, and the LGBTQIA+ community. She’s a dedicated mother, partner, and friend – often spending her downtime hiking scenic trails, savouring local cuisines, and enjoying live music..
With an infectious enthusiasm for life and a commitment to making a positive impact, Cassie Roma is a trailblazer on a mission to inspire and uplift others!
Talking Points
DON’T FEAR THE BOTS: HARNESSING AI & INNOVATION FOR PRODUCTIVITY & CREATIVITY
If you’re not already using AI or diving deep into innovative tech, you’re probably hearing about it - a lot! While AI & emerging tech are truly a new frontier for many, they’re already changing the landscape of business & human behaviours.
From art to science, from poetry to messaging, from social media to IRL, & from neurodiversity to connection at scale - modern platforms & creative innovations can help us work better.
In this keynote, I’ll give you ideas & examples on how to harness the power of AI & new tech in your day-to-day, at work & at play!
Keywords: AI, technology, modern workplaces, productivity, high-performance teams, social media, connection, creativity, collaboration.
DON’T FEAR THE BOTS: HARNESSING AI & INNOVATION FOR PRODUCTIVITY & CREATIVITY
FROM LONELINESS TO LONELY-LESS: CONFRONTING THE LONELINESS EPIDEMIC HEAD ON TO GROW ENGAGED TEAMS
We are living in the most connected era humanity has ever known, but we are lonelier than ever. At work, at home, amongst crowds & in silent solitude. Loneliness leads to disconnection & disengagement, both of which are bad for business, teams, & collaboration.
The good news is there’s HOPE & TOOLS for beating loneliness.
In this keynote, I will give you tools for creating engaged, collaborative, & high-performing workplaces. Going from loneliness to lonely-less takes effort & heart. Together we go farther.
Keywords: connection, leadership, engaged teams, beating burnout, high-performance workplace, DEI, collaboration, marketing, advertising, executive leadership, people & culture.
FROM LONELINESS TO LONELY-LESS: CONFRONTING THE LONELINESS EPIDEMIC HEAD ON TO GROW ENGAGED TEAMS
BUILDING BETTER WORKPLACES WITH 5 C’s Creativity, Connection, Collaboration, Curiosity, Confidence
In today’s fast-paced & fragmented world we’re working longer, harder, & more apart than ever. While some businesses have people in the office full-time, most people are working as part of teams that are hybrid, WFH, & dispersed across geographical locations.
This means that getting the balance right for nurturing high-performing, diverse, & engaged teams is more imperative than ever.
In this keynote, I’ll give you tools, insights, & case studies to help you & your team maximise your potential now & into the future by focusing on connection, creative solutions for collaboration, & dialling up productivity to drive innovation & success.
Individuals are only as good as their teams, so let’s build the best teams ever!
Keywords: leadership, teamwork, collaboration, communication, creativity, business strategy, engagement, storytelling.
BUILDING BETTER WORKPLACES WITH 5 C’s Creativity, Connection, Collaboration, Curiosity, Confidence
BRAND EXPERIENCE: HOW TO CREATE BRANDS & IDEAS THAT STAND-OUT & LAST
Building brands that last in a fast-changing world (Abercrombie & Fitch, Nike, Macca’s, Air NZ)… we know how it went with Blockbuster) takes more than just great products, memorable ads, & services that consumers want.
To stand out from the rest, brands need to create stories, value exchanges, & be able to change with the times in ways that are valuable & make sense to customers.
In this keynote, I will take you through how to create lasting brands through experiences that bridge online, offline, & melded-media offerings. Everyone loves to buy, but no one likes to be sold to. So let’s learn to build buy-in from the get-go when it comes to your brand.
Keywords: brand experience, technology, creativity, brand strategy, marketing, advertising, storytelling, culture, connection, people & culture, diversity.
BRAND EXPERIENCE: HOW TO CREATE BRANDS & IDEAS THAT STAND-OUT & LAST
EVERYTHING IS MADE UP - CREATING THE LIFE/CAREER OF YOUR DREAMS:
We’re taught from a very young age how to measure success - at work & in life. We chase titles & awards & recognition & things. But, rarely are the measures we’re taught the ones that we know in our hearts & minds to be the things that make us truly happy.
In this keynote we will look at defining success on our own terms. We will dive into harnessing curiosity & asking “why?” more often. And, we’ll gain a deeper understanding around the power of play, innovation, & unlearning everything we thought to be true.
When we approach the world as a rookie, even experts land on new truths.
Truths that make work & the world better through connection to self & others.
All of which help businesses & brands thrive.
Keywords: collaboration, communication, engagement, productivity, leadership, goal-setting, mental health, leadership, business strategy, HR, people & culture.
EVERYTHING IS MADE UP - CREATING THE LIFE/CAREER OF YOUR DREAMS:
EARNING THE ATTENTION OF CONSUMERS IN A BUSY WORLD:
We’re all after it: the attention of others. Whether you call it data, insights, customer information, or cultural knowledge - what people pay attention to earns big advertising bucks & drives consumption in a hyper-connected world.
Most adults spend 10 hours consuming some sort of passive media each day. We’re hungry for value & for content that matters - but we’re starved for attention when it comes to being sold to.
In an over-saturated world, if you want to grab the attention of others, you have to EARN it
And, earning it takes care, consistency, & creativity.
Cutting through the din of beige advertising to create campaigns, products, & brands that stick isn’t a lotto draw - it’s a storyline. And, a structured approach.
In this keynote, I’ll tell you how to harness storytelling, insights, & human emotion to truly connect with your audience/consumers & build lasting bonds with them that drive stickability when it comes to your brand.
Keywords: earned media, brand strategy, brand experience, storytelling, connection, insight, creativity, campaign strategy, innovation, marketing, advertising.
EARNING THE ATTENTION OF CONSUMERS IN A BUSY WORLD:
Not Your (Neuro)Typical Talk: Navigating Neurodiversity At Work & Beyond
In this electrifying keynote address, Cassie Roma explores the extraordinary creative potential inherent in neurodiverse individuals.
By highlighting the unique cognitive strengths associated with conditions such as autism, ADHD, dyslexia, and more, she demonstrates how diverse perspectives contribute to groundbreaking innovation, business engagement, and artistic expression.
Key themes include the science behind neurodiversity, practical strategies for embracing diverse thinking in workplaces, and the societal benefits of recognizing and valuing different cognitive styles.
With interactive elements and audience participation, this keynote promises to inspire a paradigm shift in how we view creativity and collaboration, ultimately showcasing that embracing neurodiversity is not just a moral imperative, but a strategic advantage for innovation and progress.
Join Cassie to discover how to unlock the creative superpowers within your own teams and communities, transforming the way we all think about talent and creativity in our rapidly evolving world.
Not Your (Neuro)Typical Talk: Navigating Neurodiversity At Work & Beyond
Cassie is a truly innovative thinker and practitioner in the field of global marketing. She has great insight on how to build your business both locally and worldwide using innovative combin ... keep reading VidCon International
Cassie's special blend of industry insight, strategic thinking, and creative brilliance is truly unlike anything I've ever seen before. She leads with more kindness than I've ever experienced, and has broken more ground in brand storytelling than any other human in her field. Radiating sunshine, ridiculous brain power and a passion for telling stories in the right way - working with Cassie is a privilege
Cassie is magnetic. She lives her life with soul and purpose. Everything Cassie turns her head to in life or work, she contributes her whole self. Cassie has a CV that dazzles, and she delivers for clients above and beyond expectation, with intelligence, thoughtfulness, empathy, verve, attention to detail and her fierce sense of humour. Above all, Cassie is an absolute pleasure to know
Cassie was fantastic, loved her energy and she really connected with the audience. She was very easy to work with and was happy to work with us - would highly recommend.