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speaker

Amanda
Stevens

The Consumer Futurist

Profile

Amanda Stevens is a renowned thought leader on the customer experience.

She combines current consumer insights with fascinating research into buying behaviour, delivering organisations and business owners powerful strategies for connecting with their customers. Amanda has a double degree in consumer psychology and marketing. She has consulted to some of the country’s biggest brands, including LendLease, Microsoft, Procter and Gamble, and even the Australian Liberal Party.

Current Work:

Recognised as one of the most entertaining Speakers on the circuit, Amanda has presented at over 700 conferences in 14 countries. She combines practical strategies with a mesmerizing storytelling style, leaving audiences with memorable messages and actionable insights.

Amanda is a Certified Speaking Professional (CSP), one of the highest accolades awarded by the Professional Speakers Association of Australia. She has shared the stage with Sir Richard Branson, and Sir Bob Geldof and in 2014 was the supporting speaker for Condoleezza Rice at the Global Leadership Summit.

Amanda is a former Young Australian of the Year (Career Achievement, NSW) and in 2003 was awarded the prestigious Centenary Medal by the Governor-General for Business Innovation.

Expertise
Talking Points

Epic: Future - Proof Your Brand

HOW CAN YOU CREATE ANTIDOTES TO DISRUPTION AND BUILD AN ENDURING BRAND?

With consumer expectations changing as a result of COVID-19 and 2020’s challenges, a shifting landscape requires business owners and marketers to think differently when it comes to brand-building. Now is the time to think differently, to show true business bravery and to think in EPIC terms - not necessarily just in scale but in character. In this presentation, Amanda outlines a customised blueprint for how any brand can be built to last.

YOUR AUDIENCE WILL LEARN:

- The key characteristics of brands built to last
- Why striving for EPIC has never been more critical
- A 12-point blueprint for building an EPIC brand
- Why expertise and thought leadership are more important than your product or service
- The secrets of creating a brand positioning that captures the hearts and minds of your customers
- How to create a culture of innovation and make decisions that are insights-driven
- How to deliver a consistently EPIC experience

Turning Customers Into Advocates

GOOD BRANDS HAVE SATISFIED CUSTOMERS. GREAT BRANDS HAVE RAVING FANS.

Decoding the science of advocacy, Amanda explores why your existing customer base is possibly the greatest hidden asset in any business and outlines a plan to create a brand that customers willingly and enthusiastically rave about. She presents a customised approach for harnessing brand advocacy in a post-digital age and why the combination of high tech and high touch is the next frontier in brand disruption.

OUR AUDIENCE WILL LEARN:
- How to cultivate customer-centricity from the inside out
- Why developing brand advocates is the fastest and most effective way to scale a brand
- The shift from word-of-mouth to word-of-mouse and the opportunity it presents
- How to identify the cultivate brand advocates and how to make them multiply
- The six keys to creating a memorable customer experience worth raving about

Retail Revival in A New World

HOW CAN YOUR BRAND BE PART OF THE RETAIL REVIVAL AND MAINTAIN RELEVANCE IN A POST-PANDEMIC WORLD?

The retail sector is Amanda’s pet passion. Combining the latest research with a proven process for attracting, retaining and maximising a loyal customer base, Amanda presents a plan for creating a post-pandemic revival in-store experience and innovative marketing strategies for the modern age. With passionate and meaningful insights, Amanda is able to motivate, inspire and invigorate any retail group.

YOUR AUDIENCE WILL LEARN:
- The new rules of retail and how to calibrate your brand to maximise profits
- How to anticipate the changing needs of the retail sector and what it means for all brands
- The five emerging trends for the retail sector and what it means for all brands
- The six proven strategies that any retailer can implement immediately for growth
- How to create a sustainable competitive advantage in a changing retail landscape.

Brand Advocacy from the Inside Out

EMPLOYEES ARE THE NEW CUSTOMER. DISCOVER THE POWER OF INTERNAL BRAND BUILDERS.

Outlining the innate connection between employee engagement and customer advocacy, Amanda shares a formula for building the most potent type of advocacy - that which exists inside your business. A fresh new approach to leadership fundamentals, this keynote, workshop or program will unite your team on the most powerful common goal - your customer.

YOUR AUDIENCE WILL LEARN:
- The future of leadership and why strong leaders have a customer-centric view
- How to build a culture of innovation and how to leverage the collective wisdom
- How to step outside your business and industry and draw inspiration from others
- How to build a low of customer experience initiatives and constantly raise the bar
- Why responsibility for the customer experience rests with everyone in an organisation

Workshop: Marketing Masterclass

A hands-on session where participants build and start implementing a marketing plan for growth.

Workshop: The Key to Really Connecting

An interactive Workshop designed for audiences to roll up their sleeves and map out their customer experience and path to purchase.

Workshop: A Step Ahead

A workshop that teaches a process for being their own consumer futurist by exploring relevant trends and insights and distilling it for innovation.
Media
Feedback
One of the most engaging and funny speakers I've seen in a very long time. Amanda is the perfect combination of insight, entertainment, humour and take-aways. Nothing short of brilliant! First National Real Estate

Amanda was fantastic. She spent time to research our industry and adjust her message to suit our audience. She attended each of our dinners after her presentation to network with our clients. Amanda was a delight to work with and I would (and have already) highly recommend her.

KPSS Australia

Amanda's style makes her a favourite with the audience. She's easy to work with, gives it everything and adds phenomenal value. She's at the top of her game.

Business Blueprint

Amanda is very knowledgeable about her subject matter and is a great speaker. She was able to quickly adapt her presentation and content to suit our needs, made suggestions and tailored the content to better engage the audience. She has a relaxed and friendly approach that makes her very easy to work with.

Credit Union Australia

A really interesting presentation with lots of fun included. Key points were discussed again and again the following evening and during the second day of conference showing just how much people enjoyed it and the takeaways they got. I would highly recommend Amanda to other businesses as well as consider booking her for future conferences too.

Horseland
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