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Lotta
Dann MNZM

Best-selling author exploring personal transformation.

Rejecting cultural norms takes courage, but there's freedom in doing the work to change.

Profile

Best-selling author Lotta Dann has built a career around championing personal growth, challenging cultural norms and exploring what it takes to change. Known for her raw honesty, sharp observations and relatable storytelling, Lotta draws on her own life and professional experience to challenge assumptions, spark fresh thinking and open up conversations about change.

Her debut book Mrs D Is Going Without resonated deeply with thousands of readers and was followed by three more acclaimed titles: Mrs D Is Going Within, The Wine O’Clock Myth, and Mrs D Is Not on a Diet. Across her books and public work, Lotta explores the complexities of modern life, societal pressures, alcohol and diet culture, and the often difficult work of questioning the beliefs and expectations we've inherited. Her work has become a touchstone for countless individuals seeking to turn their lives around.

Lotta founded Living Sober, a vibrant online peer-support community run in partnership with the New Zealand Drug Foundation, which supports more than 50,000 people annually. She is also Project Lead for Addiction 101 at Blueprint for Learning, where she contributes to building understanding and challenging stigma around addiction, mental health and trauma.

Lotta’s impact was formally recognised in 2023 when she was appointed a Member of the New Zealand Order of Merit for services to addiction advocacy. Bringing together lived experience, professional expertise and a distinctive ability to connect with audiences through honesty and humour, Lotta offers fresh perspectives on the challenges, possibilities and freedoms that come with doing things differently.

Expertise
Talking Points

Facing the truth

Self-awareness, personal transformation, identity and the courage to make change.

Questioning the rules

Social conditioning, cultural norms, alcohol culture, diet culture and expectations of women and men.

The power of connection

Belonging, vulnerability, peer support, shared experience and the importance of not doing hard things alone.

The personal is political

How systems, industries, marketing and social environments shape individual choices and behaviours.
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